{"product_id":"100-merino-wool-turtleneck-sweater","title":"100% Merino Wool Turtleneck Sweater","description":"\u003ch1\u003e100% Merino Wool Turtleneck Sweater – Pure Merino Wool | Kingswell\u003c\/h1\u003e\u003cp\u003e\u003cstrong\u003eThe Kingswell 100% Merino Wool Turtleneck Sweater is a cornerstone of refined winter dressing — crafted from 100% premium merino wool with a generous, structured turtleneck collar that frames the jaw and neck with understated confidence. The naturally fine merino fibres produce a soft, non-irritating fabric that sits comfortably against the skin throughout a full day of wear, while the micro-elastic knit structure contours cleanly to the body for a tailored silhouette that works beneath suit jackets and overcoats as effectively as it does worn alone. Dry clean only to preserve the fine wool's natural lustre and structure season after season.\u003c\/strong\u003e\u003c\/p\u003e\u003ch2\u003eWhy choose this sweater?\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% Premium Merino Wool:\u003c\/strong\u003e sourced for exceptional fibre fineness, this turtleneck delivers the hallmark softness of superfine merino alongside outstanding warmth-to-weight performance and natural breathability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStructured Turtleneck Collar:\u003c\/strong\u003e the high, folded collar provides superior neck warmth in cold conditions while lending the garment an architectural quality that elevates any outfit with a single, powerful line.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry Clean Finish:\u003c\/strong\u003e the dry-clean-only care recommendation preserves the precision of the merino knit structure and the smooth, refined surface finish of the turtleneck collar indefinitely.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMicro-Elastic Knit:\u003c\/strong\u003e the natural elasticity of merino ensures the sweater maintains a clean, form-following silhouette without ever looking stretched or misshapen after extended wear.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eStyling \u0026amp; Fit\u003c\/h2\u003e\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnder a Tailored Jacket:\u003c\/strong\u003e wear beneath a structured double-breasted or single-breasted wool blazer in place of a shirt and tie — the turtleneck collar frames the lapels for a quietly authoritative look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeritage Winter Dressing:\u003c\/strong\u003e layer under a long camel or charcoal wool overcoat with slim trousers and leather Oxford boots for a timeless cold-weather ensemble of genuine quiet luxury.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eContemporary Minimalist:\u003c\/strong\u003e pair as a standalone top with tailored pleated trousers and leather mules for a clean, contemporary silhouette that puts texture and proportion at the centre of the outfit.\u003c\/li\u003e\n\u003c\/ol\u003e\u003ch2\u003eCare \u0026amp; Maintenance\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eDry clean only — professional dry cleaning preserves the merino's fine structure, turtleneck shape, and surface finish far beyond what home washing can reliably achieve.\u003c\/li\u003e\n\u003cli\u003eBetween wearings, air the sweater for thirty minutes before folding — merino wool is naturally self-refreshing and rarely requires cleaning after every wear.\u003c\/li\u003e\n\u003cli\u003eStore flat or loosely rolled in a breathable cotton garment bag alongside cedar moth protection — never compress under heavy items which may distort the turtleneck structure.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIs a merino turtleneck comfortable to wear all day?\u003c\/strong\u003e\u003cbr\u003eYes — the superfine merino fibres used in this Kingswell sweater are non-irritating against the neck and skin, making all-day comfort in a turtleneck entirely achievable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the turtleneck fold or stand upright?\u003c\/strong\u003e\u003cbr\u003eThe turtleneck is designed to be folded down for a classic, refined silhouette — though the knit structure allows it to stand upright in a cowl position for additional warmth in cold conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCan I wear this under a suit jacket?\u003c\/strong\u003e\u003cbr\u003eAbsolutely. The slim-knit profile of this sweater sits cleanly beneath tailored jackets and blazers, with the collar rising neatly above the lapels for a sophisticated heritage layering look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIs dry cleaning always necessary or can I spot clean?\u003c\/strong\u003e\u003cbr\u003eSpot cleaning with a damp cloth and mild detergent is suitable for minor surface marks. 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